Can You Answer These 21 Questions About Your Leads?

Posted on 19. Oct, 2011 by in Lead Generation, Lead Management, Lead Management Blog, Sales Force Automation

 

Here are 21 Questions about your leads that you should be able to easily answer most, if not you need to ask why?

21 Lead Management Questions

1. Once a lead comes in, what happens to it?

2. Who is responsible for ensuring lead follow-up?

3. Who calls the leads?

4. What do they ask the lead?

5. At what point does a lead become an opportunity?

6. If the Lead is not ready to buy what happens?

7. On average how many leads are generated each week?

8. Where does each lead comes from?

9. How qualified is each lead?

10. What’s the value of your sales pipeline?

11. What is your follow up rate for leads over a 30day period?

12. How many leads are older than 30 days and remain at your first pipeline stage?

13. On average how long does it take from generating a lead for it to be contacted?

14. What is the average time for a lead to close?

15. If you increased the number of leads you created would it increase your sales?

16. What is the best source of opportunities?

17. What is the main reason you loose deals?

18. Do you know what a hot lead looks like?

19. What are you doing to increase the number of hot leads?

20. What is your win loss ratio?

21. Do you have a weekly summary of your lead and sales pipeline?

Ok we would not expect you to know all of these off the top of your head but you should be able to answer the majority and easily have access to the answers of the others.

If you cant answer many of these you really have to ask yourself why this is? Companies spend a lot of time, money and resources into creating leads but it is the conversion of the leads into customers that is ke and this requires a good lead management process with the lead management tool to support.

B12Leads is an online lead management tool to capture, distribute and convert leads. Everything you would expect from a CRM tool but with a focus on keeping track of leads and your sales teams. An affordable solution that has everything you need to take control of your sales pipeline.

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